Reporting to the Assistant Athletics Director for Ticket Sales, the Coordinator of Ticket Sales & Data Analytics will lead all ticket communications in an effort to drive ticket sales. Responsibilities include but are not limited to: create emails, both design and copy, that are sent to the Athletics database regarding renewals, events, incentives, ticket promotions, and more; create graphics, GIFS, videos, infographics, etc. to use in emails campaigns; pull and segment lists used for all communications; evaluate communications strategy using open rates, click-through-rates, came from codes, impressions, page views, and other analytics; assist in efforts to drive the sale of season tickets, corporate ticket packages, partial plans, group tickets and single-game tickets; work home games and perform various ticket sales and service duties throughout the game; and assist in development of new and creative ticket package options. This is a highly creative and skilled role and essential knowledge of Adobe Design platforms is a plus. Coordinator of Ticket Sales & Data Analytics will perform other duties as assigned.
Required Education and Experience:
Bachelor's degree communications, graphic design, marketing, sports management or other related field required. At least one year of post-undergraduate experience in graphic design, marketing or sports.
Required Skills and Abilities:
Demonstrated competence with Adobe Photoshop, Illustrator or InDesign and Microsoft Office Suite.
Knowledge and experience utilizing an email marketing platform (preferably FanOne).
Ability to work well on a team and across teams is essential in this role.
The ability to manage several tasks and/or projects simultaneously.
Excellent written and verbal communication skills.
Strong organizational skills, interpersonal skills, and a commitment to customer service.
Ability to work flexible hours, including evenings and weekends.
Must be able to lift up to 50 lbs.
Strong integrity and character who shares a commitment for knowing and complying with NCAA, Conference and University rules.
- Master’s Degree.
- Previous background with Paciolan and/or Ticketmaster ticket software as well as Salesforce.
Compliance Statement: In the performance of their functions as detailed in the position description employees have an obligation to avoid ethical, legal, financial and other conflicts of interest to ensure that their actions and outside activities do not conflict with their primary employment responsibilities at the institution. Employees are also expected to understand and be in compliance with applicable laws, University and employment policies and regulations, including NCAA regulations for areas and departments which their essential functions cause them to interact.