Director of Marketing and Fan Engagement in Birmingham, AL for Samford University
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Director of Marketing and Fan Engagement
The position will be responsible for coordinating all facets of marketing and promotions for the athletic department. Individual will be responsible for developing and implementing marketing plans, game scripts and special promotions. It is expected that the Director of Marketing & Fan Engagement will drive attendance and enhance the fan experience. Work with sponsorship to oversee corporate sponsorship fulfillment and planning. • Work with ticketing to oversee the group sales program for all ticketed sports. Sell football, men’s basketball, and baseball group tickets. Cultivate current and past groups and new prospects to generate sales. Contact area businesses, youth organizations, and other large groups to promote the group ticket program. • Create, coordinate and exec


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