Nature & Purpose: The Director of IMC Athletics External Operations and Engagement provides strategic leadership over marketing, ticket operations, and sports information and communications for the Department of Athletics. Working in close coordination with the university’s Integrated Marketing Communications (IMC) team, this position is responsible for the development and execution of comprehensive strategies that drive fan engagement, increase revenue, and elevate the visibility of all athletic programs. This position plays a key role in enhancing the game-day experience, managing brand identity, and expanding digital outreach, while ensuring full compliance with NCAA, conference, and institutional standards. Primary Responsibilities Strategic